Telling the Story
of Color.
Creative Direction
Brochure
Photography Styling
Shaw Contract launched three new collections at NeoCon 2019 that examined the impact of color in space: ReFrame, Dye Lab, and Gradation. For the launch, Shaw wanted to create a print piece that spoke to the narrative of color and which tied the collections together. For use in the print piece and showroom a series of photos we’re produced covering the topics of inspiration, discovery, process, and texture.
Print Specs:
HP Indigo 12000
Neenah Classic Crest, 70T, Solar White, Eggshell
Silver Foil
Photography:
@dkelleghan and @tropicophoto